Harry Potter: HOGWARTS Experience | Warner Bros. consumer products

Created as a Style Guide to lead potential partners in planning future activations, Harry Potter: Hogwarts Experience is a series of themed activation modules to create a high quality pop-up experience for guests with a global demographic. Designed to be easily scalable for space and budget parameters, Harry Potter: Hogwarts Experience offers challenging activities, iconic location based scenery, and engaging photo opportunities for the whole family. The entire experience was designed with print-ready graphics, hand-illustrated by a team of in-house artists in a painterly style paying homage to the film sets and meeting the quality standards of the brand.

Harry Potter: Hogwarts Experience debuted at Mall of the Emirates, Dubai, UAE in January 2022.

Show Creation & Production: RWS Entertainment Group

Art Direction & Production Art: Matthew D. Hamel

Production Artists: Jenna M. Snyder & Theron Wineinger